Noteworthy papers – 3m3a

Face Off

Face Off

Complex automated phone surveys as an alternative to F2F research [...]

By The Toast|2025-05-19T10:18:50+02:00January 11, 2021|Noteworthy papers|Comments Off

New Zealand Print Measurement

New Zealand Print Measurement

Recommended by Robert Ruud from the PAMRO 2019 conference [...]

By The Toast|2025-05-13T13:07:17+02:00December 10, 2019|Noteworthy papers|Comments Off

Passive Mobile-phone Technology for Audience Measurement

Passive Mobile-phone Technology for Audience Measurement

Recommended by Brenda Wortley from the PAMRO 2019 conference [...]

By The Toast|2025-05-13T13:08:34+02:00December 10, 2019|Noteworthy papers|Comments Off

Taking Ad Effectiveness from Emotive Impact to Real Impact

Taking Ad Effectiveness from Emotive Impact to Real Impact

Recommended by Brenda Wortley from the PAMRO 2019 conference [...]

By The Toast|2025-05-13T13:02:33+02:00December 10, 2019|Noteworthy papers|Comments Off

TV programs‘ online viewing: breaking down census into target groups

TV programs‘ online viewing: breaking down census into target groups

Recommended by Brenda Wortley from the 2019 asi International [...]

By The Toast|2019-12-10T12:56:00+02:00December 10, 2019|Noteworthy papers|Comments Off